17/8, chamama with dream org
18/8, vitstuto with buildon org
19/8, kaperula with kaperula youth org
20/8, mdoni with kaperula org
22/8, kayesa with philadephila CBO,
24/8, office work
25/8, bua@k20000 with miracle org
26/8,chinkhoma@k16 000 with miracle
27/8, mawawa@k16 with Lucaso
28/8, chisings@k19 500 with chisings CBO,
31/8,kadifula@ k17 000 with good health org.
Organisation: ? 130 people with 50% men, 30% women and 20 children.
Organisation : chikondi CBO Approximately number; 250 men 60%, women 20% and children 20%.
Attendance : 90 with men 70%, women and children 15% respectively
Report from Fraser McFadyen – UK Representative
Our screenings are well underway and during the past two weeks we have undertaken 16 screenings to audiences in excess of 2000. We have also been able to carry out a thorough testing on the solar powered mobile cinema kit – it has performed extremely well keeping up with our busy schedule.
The PFP agriculture films have gone down particularly well in the farming communities where they are clearly inspired and motivated to get on and try out some of the methods highlighted in the films.
The training period is also now coming to an end I’m so pleased to say that we ended this on a real high note. The last two screenings went especially well, and the one in Gogode village was one of the most memorable of the trip. Audience response to the film is always lively and warm, but in this case it was especially so; they really seemed to connect with it. Everything went so well, and we even seemed to manage to hang the screen flatter than usual, and the sound seemed louder. The partner organisation was Build On who are keen to arrange additional screenings at their other centres.
Alfred and Gentry are now fully trained and will continue with the screening programme when I leave them later this week to meet up with Jonathan Mbuna, Malawi Representative in Lilongwe where we will work together on further film distribution plans for Malawi.
PFP undertook a six week Mobile Film Festival in Malawi as part of its distribution programme in rural areas of the country in partnership with locally operating NGOs. The aim was to bring crucial life-changing information to as many people as possible by means of PFP’s four existing Malawian films and the introduction of a new digital magazine, Kugawana.
Kugawana, which mean sharing, is a DVD collection in Chichewa of short films and clips of films by PFP and other contributors. The films selected for the first digital magazine cover a wide range of topics from health issues to agriculture to disability awareness.
During the six week festival we used our new pedal-powered ‘Backpack Cinema’ that weighs less than 18 kgs and is conveniently packed in two backpacks so that it can be easily conveyed over the roughest terrain by only two people. The whole system, being easily transportable and obviating the need for a diesel generator or electricity supply, overcomes many of the obstacles in bringing film to the remotest areas of Malawi.
Our UK Representative, George Salt, along with the local distribution team, Steward Mgombo and Lemani Makina, pedalled the equivalent of approximately 1000kms, carried out 40 screenings travelling 1500kms up and down the length of the country. Working with 14 NGO’s they managed to reach audiences in excess of 9,500 people, many living in very remote areas.
The festival also highlighted to us once again the importance of facilitated discussions following each screening. They provided an opportunity to bring issues very relevant to the communities out into the open, producing much laughter and promoting lively discussions.
By establishing working distribution partners, training up local distribution managers and distributing DVDs, PFP hope to ensure the sustainability of our distribution programme plans for Malawi, providing an opportunity for the films to have a lasting impact.
Building on the success of our mobile film festival in Malawi in 2014, Purple Field Productions are planning a follow-up film distribution programme taking our Malawian films to new audiences in the Kasungu district of central western Malawi.
We will recruit a UK Representative to spend a month in the summer of 2015 working with and training a Local Distribution Manager and Assistant in the use of a solar powered backpack cinema kit. They will carry out a two week distribution programme involving NGO’s and contacts already established by our UK based Programme Coordinator.
Following this the local team will continue with further screenings and facilitated discussions.
We will also appoint a Malawian based Purple Field Productions Representative who together with the UK Representative will develop a film distribution programme to include various government ministries and other NGO’s as well as screenings on national TV, long distance buses and local video shops.
We aim to put in place a long term strategy to ensure the information and messages in our films have an opportunity to reach those that need them most in Malawi.
Blantyre and Mulanje
After 5 and half weeks of travelling and screening around rural Malawi, we finally hit the metropolis of Blantyre, which, despite being the country’s business district, still seems calm, clean and friendly.
A very passionate representative from local NGO, SRGDI (Sustainable Rural Growth Development Initiative), took us 20km out of the city to Chikuli trading centre for an evening screening with an enthusiastic audience who really got into debating the issues of Mbeu Yosintha.
The next day, we travelled 40km south to Nkando trading centre, 20km from Mulanje, the epic mount Mulanje shimmering through the heat haze. Our friendly rep from REFORD took us on a tour into town, past vast tea plantations and onto the lower slopes of the lush, green mountain.
We had a great double-bill that evening of both Mawa Langa and Mbeu Yosintha, with insightful discussions from the area’s younger members, who excitedly cheered each other on.
And then we came back to Blantyre and arrived at the big four-oh! Our final screening was at Blantyre Secondary School with MANAD. It was unique to all the previous 39, the audience being made up of deaf members of the community. It was pretty amazing to see them engaging with Mawa Langa and then discuss the characters and issues in great detail – one aspiring filmmaker even pointed out the storyboarding and directing tips he’d picked up – another first for the Kugawana festival.
And that pretty much sums up our experience over the past 6 weeks. We have shown PFP’s fantastic, educational dramas across the length and breadth of Malawi – and every single screening and audience has been memorable and special in its own way. From the reactions to the comments; from the venues to the ever-changing beauty of the country – it has been one special journey.